A wedding party with 28 million guests

durst-scotusOn June 25, 2015 (the same date that saw the end of racial and gender discrimination in earlier decades) the American Supreme Court (SCOTUS) ruled that marriage equality was a constitutional right

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6.8 billion reasons to love gay tourists


In 2021789_madrid-town-hall-flies-lgbt-pride-flag-for-the-first-time_1_large05, members from the Spain’s People’s Party led 100,000 protesters in a march against legalizing gay marriage. In 2015, regional President Cristina Cifuentes flew the rainbow flag, symbolizing support for gay people, from institutional buildings. I see an encouraging trend here. Is it all meant lovingly, or does money play a role (too)? Continue reading

State of The Union op social media: Obama-bingo, memes & missers

Obama 2014De State of the Union was vroeger gewoon een TV-toespraak, maar het is nu een evenement met multimediaal geweld. En daar kun je scoren, maar ook flink op uitglijden. Een blik op het gebruik van sociale media in de Amerikaanse politiek.

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Calvin Klein and Anne Frank are beliebers

GrootCalvin Klein has been known for decades for his controversial advertising campaigns. His latest one, launched last week, has already been the topic of many water cooler conversations, and then some. And what does Calvin Klein have in common with Anne Frank?  Continue reading

Nooit meer in de rij staan met de digitale snelkassa

Starbucks grootIn de rij staan kan in de toekomst wel eens grotendeels gaan verdwijnen. Als je tenminste de juiste apps gebruikt. Inchecken in je hotel, het ophalen van pakjes, die ingewikkelde koffie van Starbucks: het kan straks allemaal zonder te wachten. Continue reading

Marketing the Rainbow (3) – Now, about that Rainbow…

Somewhere over the rainbow,
Way up high …

Judy-Garland-Somewhere-over-the-Rainbow-yorkshire_rose-30738887-400-400These lyrics are from the musical The Wizard of Oz (by Yip Harburg, 1939), which became a gay favorite, if only due to Judy Garland playing the lead role of Dorothy. It was the funeral of Judy Garland, in 1969, which lead to the Stonewall riots in New York, the first organized signs of resistance against oppression of gay people, which were the beginning of the gay liberation movement in the USA. A number of lines from the musical still live on in ‘gay language’, such as “We’re not in Kansas anymore” and the enigmatic “Friends of Dorothy”. Continue reading